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7 Ways That Toothpaste Brands Are Lying To You

You’ll never see toothpaste the same again!

MediaVSReality
4 min readDec 3, 2023
Created by Midjourney
  1. The minty flavour that they add to toothpaste is completely unnecessary and does nothing to help protect or clean your teeth.

They add the minty flavour to make you “feel” as though you teeth are nice and clean after you brush them, and of course, so that you’ll be more satisfied with their product and more likely to buy it again.

Any toothpaste company that decides not to add a minty flavour to their toothpaste will get less repeat customers and will therefore lose to their competitors. So now all major toothpaste brands use a minty flavour — because we expect it.

2. Toothpaste commercials mislead you into using more toothpaste than necessary.

In all toothpaste commercials notice how they squeeze out a strip of toothpaste across the entire toothbrush like this. But this is way too much!

If you look on the back of a tube of toothpaste it will recommend you to use a “pea-sized” amount. This is the amount of toothpaste you need to clean your teeth properly.

If you’re adding a full strip onto the brush as it’s shown in the commercial above, then you’ve been manipulated by advertising into using more.

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