A two second Google search found that red and pink are the most popular colours of lipstick. https://www.professionalbeauty.com.au/beauty/worlds-popular-lipstick-colour/#:~:text=Pink%20is%20the%20most%20preferred,percent%20of%20all%20try%2Dons.

Even in the article you sent me, various shades of pink and red are the most popular colours.