Oh, but it’s going to get much, much worse.

The reason no major problems have been created is because we’re yet to cross that line. The line where you truely can’t tell what’s real and what’s not.

Once that line is crossed. We’re in big trouble.

We’re going to realise just how important the medium of video has been all this time.

Text and photography has been faked for years. But we always had video as a reliably truthful medium.

Video is a recording of reality itself. What do you do when you can’t even trust a recording of reality?

How do you rely on CCTV cameras or police dashcams when any video can be edited however you like?

These cartoonish ways Snapchat is using the technology is only the beginning.